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MPLC於牙科診所的綜合式影視播放牌照®

無論是在接待等候區還是治療室,影視作品能令在香港競爭更激烈的牙科診所中提供特別而有趣的體驗。由於沒有廣告和控制播放影視作品的時限,電影是一種簡單且經濟實惠的方式,可以通過減輕壓力並在等待預約和等候時分散注意力來增強患者體驗。很多時候,看到一個心愛的角色或影片就足以讓所有年齡層患者的憂慮在治療期間或之後放鬆下來。電影娛樂為員工和患者提供了附加價值,亦突顯競爭優勢,使您的診所與眾不同!

但是,以任何合法格式(例如 DVD 和其他數位格式)出租或購買的受版權保護的電影和其他視聽節目,無論是流媒體還是下載,都僅供個人私人使用。

為確保合規性,MPLC 提供綜合式影視播放牌照,為全球 500,000 多個地點提供版權侵權責任保護,並代表 1,000 多個權利持有人。MPLC綜合式影視播放牌照®允許在任何時候無限制地使用我們代表的任何工作室的電影和電視節目

只需完成在線申請或聯繫MPLC牌照授權代表,即可獲得經濟實惠的無限次播放的年度綜合式影視作品公開播放牌照。

有關更多資訊,請閱讀下面的常見問題解答或 聯繫我們

牙醫常見問題

Q1: Who is the MPLC?
A: We are the world’s largest provider of non-theatrical licensing services for film and television producers, presently representing more than 1,000 of them from around the world, including the major Hollywood studios.

Q2: We’ve never heard of you before. Is it a new organization?
A: The MPLC launched operations in the United States in 1986 and now has offices and staff in more than 30 major markets around the world, including Hong Kong. We began here in 2018 and are a registered Copyright Licensing Body operating under the supervision and approval of the Intellectual Property Department. In fact we are the only registered Copyright Licensing Body in Hong Kong acting on behalf of film and television producers.

Q3: Are you a government department?
A: We’re not part of the government, but we operate under their authority and supervision. We follow all the transparency and fairness requirements imposed by the Copyright Ordinance and the Intellectual Property Department (IPD) as a condition for maintaining our registration as a Copyright Licensing Body. Please contact the Intellectual Property Department directly if you have any further questions regarding our bona fides.

Q4: What do you do, exactly?
A: We operate licensing schemes on behalf of our clients allowing their films and television programmes to be legally viewed outside of peoples’ homes, such as in a church, or a school, or on a bus, or in an office, or a retail shop, etc.

Q5: What does that mean?
A: Copyright laws around the world give certain protections to copyright owners in the form of exclusive rights, including the right to perform their works publicly. Films and television programmes sold or rented to consumers on DVDs, or via pay-TV, or streaming or download sites are usually restricted to private, home use. So in Hong Kong and elsewhere this means that if you want to watch a film or a TV programme anywhere other than your home you need a licence that allows you to do it. We grant those licences on behalf of our producer clients.

Q6: Why did you contact us? Were we singled out for special attention?
A: We wanted to explain (to each of them) the cost-effectiveness and beneficial advantage of an MPLC Umbrella Licence® by providing each of them a significant limited time discount offer against our published fees as an incentive for their consideration. The purpose of our scheme, and for contacting you, is to facilitate and enable (rather than complicate or forbid) your use and enjoyment of our represented works.

Q7: But we’re a private clinic. Why do we need a licence at all? Don’t we get any special protection under the law?
A: Dental clinics, doctors’ offices, hospitals and health care centres are all considered public places for the purpose of the Copyright Ordinance, so any performances of copyrighted works (such as music, or movies) taking place there would be considered public performances requiring the consent of the copyright owner(s) in each instance. There are no general liability exemptions extending to doctors or dentists or the health care industry.

Q8: Why should we pay attention to you?
A: To learn more about the incredible ease, benefit, and value of MPLC’s Umbrella Licence®. Our broad representation provides huge economies of scale, making an MPLC Umbrella Licence a cheaper and administratively easier alternative to onerous title-by-title licensing throughout a year. Also because you respect creativity and would probably prefer to watch movies legally instead of breaking the law, and as a professionally licensed health care provider you want to set the right example for your patients by recognizing, respecting, and protecting intellectual property rights. But another big reason is that we have authorization from our clients to waive our customers’ liability for any previous unlicensed public performances that may have taken place before we commenced our local operations.

Q9: So what’s an MPLC Umbrella Licence® anyway?
A: It’s one of two types of licenced permissions we offer allowing our producer clients’ works to be performed publicly. The MPLC Umbrella Licence®, which is likely the most cost-beneficial option for most dental practitioners, allows the unlimited use, at any time, of any of our represented producers’ hundreds of thousands of film and television titles without the need for any further record keeping or usage reporting back to us. The only restrictions are that screenings may not be advertised to the general public, or subject to a separate admission charge.

Q10: What are MPLC’s fees for dental clinics, and how were they determined?
A: MPLC’s Umbrella Licence® fees for dental care providers in Hong Kong were determined locally in accordance with affordability and existing market conditions. Our tiered pricing scheme was approved by the IPD and remains available online as a condition of our operations. Dentists’ offices fees for 2020 are based on a relatively low per venue basis.

Q11: Do you provide the content as well?
A: No. Consistent with other copyright licensing schemes in Hong Kong, MPLC provides licensed permission allowing the use of any legally sourced content – whether from a DVD, or a pay-TV operator, or a licensed streaming or download site – containing our clients’ works.

Q12:在哪裡可以找到您所有代表的影視作品清單?
答:MPLC綜合式影視作品公開播放牌照®允許無限制地使用我們所代表的客戶作品。如此全面的所有影視作品清單(如果有的話)將有數十萬個作品,並且需要隨著新作品的創建或收購以及MPLC接受新增所代表的製作人而不斷更新。相反,我們的網站包含我們 1,000 多家代表電影和電視製片人的清單,其中許多清單包含指向其個人網站的連結。被授權客戶可使用網上資源來加快搜尋作品資訊,例如 IMDB.com

問題 13:如果我不需要 MPLC 許可證怎麼辦?
答:首先進行盡職調查,以確定在過去六年內沒有在診所的任何地方進行任何表演,因為如果沒有 MPLC 綜合式影視播放牌照®,您仍然對過去涉及我們代表的擁有權的任何未經授權的活動承擔法律責任。例如,您是否在您的網站或任何二手來源文章中宣傳您為患者提供電影或卡通片?您的場所內是否已經安裝了觀看螢幕或播放設備?遵守規定的好處超過了與版權侵權相關的風險和公眾汙名。

Q14:我已經完成了所有這些工作,我們仍然不需要許可證。現在怎麼辦?
答:沒關係;我們只是要求您告訴我們,以便我們更新我們的記錄並停止與您聯繫。我們將向您確認您的決定,並通知我們的客戶和/或相關政府部門。對於任何可能仍在訴訟時效內的未經許可的表演,和/或為任何未來的表演清除任何必要的許可,您仍將承擔法律責任。

Q15: 我還有一些問題。如何聯繫MPLC和/或申請許可證?
答:更具體的信息可以在下面列出的 URL 鏈接中獲得。或致電+852 3596 5857向我們提出任何問題,我們的牌照團隊成員將把我們的報價單和申請表交還給您。您可以通過印章和簽名來確認許可證,然後通過電子郵件返回給我們。收到許可證后支付我們的發票,僅此而已。


IPD通告《在公眾地方放映電影、廣播及有線通訊節目》
IPD通函《公開表演、播放或展示版權作品常見問題》